Time is Running Out to Find Out About the DTS Difference

Four weeks, one twelfth of a year, thirty days, 720 hours, 43,200 minutes. As you read this Tuesday morning in North America that is roughly the time until the annual Design Technology Summit kicks-off in Scottsdale Arizona. We’re the second event in the timeline of the RTC’s North American BIM blitzkrieg, but out of all of the events, in my opinion we are by far the best place to gather, network and learn from each other in an intimate setting.

Just last week, a potential DTS attendee was inquiring, “what makes DTS different from the AIA TAP”? The answer I passed on, which I’m sharing here is, that DTS is different because we tackle the how, not just the “we could”, or “we should try” or “hey this would be really neat”. TAP is a wonderful organization; in fact, one of DTS’s planning committee members (Robert Yori, SOM) is the current president and Robert serves both organizations! However, TAP is by its nature driven by architects and its goal is to serve the entire community of architects, small, medium, large and extra-large… TAP is also a knowledge community, TAP members are exploring “what can technology do for us”, how we should consider applying technology to the practice of architecture (in its myriad forms).

DTS on the other hand takes the ideas and concepts that TAP (and others) come up with and tackle the “how”. How do we get there, what is the best solution; strategically how do we make the technology work in a larger design practice, architecture, engineering or both? TAP and DTS may end up sharing similar topics, but the conversations are significantly different. Large firms face issues of scale that a thirty-person practice will never know or deal with; the only way we will be successful is sharing what we know and we shouldn’t be afraid to share. Sharing is good, it makes us better and the reality is that while one firm may hold a brief competitive advantage, thanks to technology, it never lasts. Employees are too transient and ideas spread through Twitter, Snapchat, Facebook, LinkedIn Microsoft Office 365 Social Networking, etc. I’m not afraid to share, I’m not even afraid to share “value” because whether we’re giving away an App or sharing what I learned not to do while trying to roll out a content management platform, it’s all value, but I’ve gained just as much value from other peers in the industry.

  • Do you work for a large firm?
  • Do you have questions where you sit and wonder “am I the only one”?
  • What issues challenge you in the strategic implementation of technology to improve design?

We all have them. Be bold, be daring and convince your manager, supervisor or executive that the value in investing a day and half of your time at a summit filled with discussion with your peers is worth the expense. Think of how much time and money you likely see wasted in pointless meetings and conversations; invest in something that can pay dividends beyond 2,160 minutes of your time.


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